Patton Creative | La Vie en Dior
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La Vie en Dior

For: Dior and ELLE Magazine

The product of a French-American marriage, ELLE magazine was uniquely positioned to capture the spirit of Dior fashion and beauty and translate it for an American audience. Working with four up-and-coming Parisian style icons, we developed a series of Dior-inspired fashion and beauty stories that brought this new Parisian social and artistic set into brilliant relief online, in video, and in the pages of ELLE magazine itself.

Creative Director & Concept Development: Christine Patton
Producer & Stylist: Christopher Niquet
Photographer: Olivier Zahm
Videographer: Simon Cahn

Advertorial
Behind-the-Shoot Video
Video
Concept Pitch